Tag Archives: Wine
Leverage River Wine Rum
“To Wuliangye River, led by wine-oriented development strategy, people feel great pressure.” March 22, in Chengdu to participate in rum in Maotai Group dealer Ping Xu says.
He having been said? Sichuan liquor due to set off a “scent” revolution. Decade sword, Wuliangye, Tuopai devaluation Maotai liquor, Langjiu the new push and flavor liquor, the second-tier Sichuan wine also introduce new flavor – 17 On the afternoon of the first stock company Wuliangye Maotai Liquor “Yongfu sauce wine” available in Chengdu, the annual capacity of 27,000 tons, surpassing annual output of 2 million tons of Maotai Liquor leading enterprises – Maotai, became Maotai liquor production championship. So far, China’s wine industry began in the 2000 King of the strategic end-flavor Lu Zhen Rong; 18, Langjiu Group announced the launch of the groom and flavor of wine and said it would move more flavor enterprise development; In addition, the Group has a high-profile Tuopai launched its first Maotai spirit “swallowing of the peace,” adding that its production capacity of nearly ten thousand tons, second-tier wine Sichuan Syrian government also launched a soft elegant wine and liquor flavor.
In the increasingly competitive wine market, today, introduce new flavor of the wine can become a Sichuan development of new blue ocean? 2010 rum can become a starting point for the development of new wine in Sichuan?
Decade, the new scent Secret brew
“This is to meet consumer demand, while the move taken by the diversified development.” In the “Yongfu sauce wine” is published at a news conference, Wuliangye Group Chairman Wang Guochun disclosed, the company started in 2000, the idea of wine in preparation for more kinds of development planning. By 2002, butter wine production will reach 2.7 million tons. Through continuous testing to improve the current wine sauce production process has become perfect.
“The first time I heard Wuliangye wants to wine sauce, the feeling did not understand, but in goods, in view of its products, I felt this wine will definitely fire.” Internally renowned wine experts Yong-Song Hu spoke highly of the “Yongfu wine sauce.”
Now can not buy taste? Taste like? Packaging How? How much? Know Wuliangye launched the “Yongfu wine sauce”, the Group’s chief engineer Li China Tuopai asked eagerly. “Because we are well over a decade to build, it introduced the first Maotai liquor ‘swallowing of the peace’.” Langjiu Chairman Wang Jun, Lin said that the flavor is conducive to innovation and expand the market space, Langjiu the introduction of the groom and flavor alcohol will be at the same time toward the production of Maotai, aroma, and three kinds of spirits of wine flavor enterprise development.
Liquor development of a new blue ocean
“We are confident to achieve sales of 10,000 tons this year.” 17, Yongfu sauce on behalf of the general distributor of wine, silver-based Trade Development (Shenzhen) Company Chairman Leung Kwok-hing, said that in 3 months full product to market. “It’s the industry, the impact will be enormous.” It is understood that in the past Luzhou-flavor liquor a single large room for market growth has been limited, at present the total Maotai liquor market is also very small, there are only the scale of tens of thousands of tons of , accounting for only 20% of total sales of liquor.
“It indicates that Maotai liquor market still has room for growth.” Wuliangye AG, Tang, chairman of the bridge that, according to Wuliangye development plan, by 2020, the Group will achieve sales income of 100 billion yuan, of which the primary industry should be The sales income of more than 20 billion yuan. The realization of this strategic goal, the company will resolutely carry out the main wine industry “a business-based” development strategy, the company became a true industry leader. Not just industrial scale and sales revenue, but also the number of kinds of wine. Therefore, the introduction of Maotai products are also the focus of strategies to achieve this goal.
Lee will explain, “swallowing the peace,” the current situation is very satisfactory sales and investment. “Swallow the peace,” the high-end positioning, market price at around 1,200 yuan per bottle, the market prospect. “Sichuan liquor in recent years, maintained a sound momentum of rapid development, the most important reason for thanks to product innovation, marketing innovation of the all-round innovation.” 18, held in Chengdu, China wine Innovation Forum on the competitiveness of the provincial Food Industry Association, predicted that all CUI, flavor innovation is expected to lead the development trend of Sichuan wine in a new one.
Growing Wine Grapes
While growing wine grapes, the basic thing to remember is that each grape variety is unique in its own way with its own distinct flavor and characteristics. Grapes from the Vitis vinifera family are the most commonly used variety of grapes used for wine making. Usually this variety is found in Europe but there are varieties that are abundant in North America as well. The Vitis Labrusca is another popular variety and is commonly found in eastern parts of United States and Canada.
Success in growing wine grapes largely depends on suitable climatic conditions and the variety of vine you choose. These are the most important factors in growing wine grapes which ultimately decide the quality of grapes. Extreme climatic conditions may destroy the whole crop and it cannot be imagined how destructive it can be. Under ideal conditions such a variety should be chosen which ripens during the cooler temperatures instead of summers.
Though soil condition is important for any type of vineyard, they can still be manipulated by adding fertilizers and minerals. The most important thing is to provide necessary mineral content to the roots. You need to test the soil and see if it is free of toxic mineral content. Irrigation channels can be provided so as to make sure that that there is enough soil moisture level.
However, climatic conditions cannot be changed and the only way you can probably provide somewhat better climatic condition is by application of greenhouse transplant. So make sure that the fruit varieties you choose have a proven track record of growing properly in the climatic zone you wish and desire to grow your wine grapes. This will help you greatly in improving your chances of an excellent harvest of grape wine.
It may so happen that you don’t have an alternative. However, in case you are successful in choosing your area for growing wine grapes, care should be taken to avoid such areas where there are very low winter and spring temperatures. Moreover you should also avoid such areas where there is frequent or excessive change in temperatures or there are early frost fall.
Avoid Vine Direction Disasters
Since frost plays a very destructive role in growing wine grapes, you should see to it that you don’t choose lowlands for cultivation since these are the areas where frost hits the hardest. Usually frost settles in these areas first and remains there for a long time. For growing grape wines it is better to choose slopes facing south as there is a bit more sunshine. In areas of high rainfall slopes facing east are better as the rising sun dries the slopes faster. This helps in reducing diseases caused due to accumulation of moisture.
Three crucial factors are to be kept in mind while speaking about climate:
The climate of the region: this includes humidity and temperature range.
The climate of the site: includes drainage and slope.
The climate of grape vine: includes environment within a specified area like a cluster and canopy.
The place you choose should have a long growing season so that vines properly mature. It means that there should be enough sunlight while the fruit ripens because sunlight is most essential while the fruit ripens.
Though it may seem as if there are a number of things to consider, be assured that the plant needs your attention not just once. After they are put in the ground the grape plants only need pruning from time to time. You should be able to find out the right place for growing wine grapes. Though it may take some time, but once you have found it, half the task is done. The next step is to choose a grape variety that suites that particular climatic condition. You can also ask for expert guidance from experienced grape and vineyard growers which would take you to the path of success.
Wine Making Recipe
Below you will find the basic steps to making a delicious wine. This method can used both for whites and reds. It’s great for beginning winemakers who are looking for a simple recipe, with simple ingredients.
Ingredients:
11 ½ kg of Grapes
5 ½ kg of sugar
10-11 liters of Water (plus more for topping)
2 ½ tsp. dried Pectic Enzyme
5 Campden Tablets
4 tsp. Yeast Nutrient
1 package of Wine Making Yeast
6 ½ tsp. Sparkalloid
Winemaking Method:
1. Put 5 Campden tablets in a jug of water and spray the solution onto your work area. Let act for 10 minutes. Rinse and let air-dry.
2. Use a crushing grate to process our grapes. Extract as much juice as possible, and remember to remove any stems.
3. Dissolve 4 kg of the sugar into 8 liters of warm water. Pour into primary fermentor, along with the must.
4. Add water to the fermentor until you reach the 5-½ gallon marker.
5. Use a hydrometer to test the prepared must. You must look for a SG of 1.113-1.1123, and a PA of 15.
6. If the hydrometer reads the proper numbers, allow the must to rest for one day.
7. Combine the yeast nutrient with yeast, some sugar and lukewarm water. This will activate the yeast. Let sit for 20-30 minutes. It should become bubbly and cloudy.
8. Incorporate the yeast mixture into the fermentor and cover, without mixing.
9. For best results, temperatures must be between 18°C-24°C. Once two days elapse, mix the fermenting must once or twice a day to ensure even fermentation, for 5-7 days.
10. Test the mixture in a hydrometer for a SG of 1.03.
11. Eliminate any pulp from the top using a strain. Make sure to remove any liquid that has been left behind in the pulp.
12. Use a hose to siphon the wine into a secondary fermentor. Once again, top with water to 5-½ gallon marker and equip the carboy with a wet airlock. Allow to ferment for another 4-6 weeks.
13. Siphon the wine once more.
14. Use a fining agent, such as 6 ½ teaspoons of Sparkalloid to clarify the wine.
15. At this stage, maintain wine at temperatures between 5-10 degrees Celsius.
16. Before you bottle, you should taste the wine for sweetness. If you decide to add more sugar, make it into syrup so that it thoroughly dissolves in the wine. To stop any yeast being awakened by the sugar, add a dose of crushed Campden tablets or sodium bisulfite. If adding sugar, allow to rest for at least one week before you bottle.
Revealed Inside Story Of Wine Marketing: Wine Marketing Mistakes Brand – Red Wine Distribution, Wine
Why do many Red wine Dealers have the same feeling, hard to find Chinese wine sales. But you thought about the reasons for it?
People had learned to drink Beer When no one today would think of such a popular beer popular scenes can be compared, but still can not find this wine good things! Wine Wine Development, although from a high to low alcohol wine, liquor to wine was gradually changing, but over the past 10 years, the overall development of the domestic wine industry is not optimistic, wine from the mass consumer market has not really speak to some extent the establishment of wine Industry Dimensions of “blowout” era seems distant impossible. In my opinion, the reason why wine market trend of slow, slow development, the most fundamental reason lies in the majority of the marketing of wine brands into the Marketing Extreme errors.
First, do not pay attention to the cultivation of the consumer market:
Most manufacturers focus on raising brand awareness, but the cultivation of the consumer market is not enough! Overall, the wine brand in the high-end market concentration is relatively high, there Changyu Great Wall, Dynasty and a number of strong brands, but the relatively middle and low market, the brand was more messy, some fake it is and Society. Although wine drinking wine has become the mainstream consumer market variety, but still people still do not like to drink liquor at home, as wine consumption, more of our time is the dinner at the bar and some business premises to see the figure of wine, wine market consumption in the industry as a whole is not because we do not build more consumers of wine consumption habits, but why not set up such spending habits, it is because our businesses do not fundamentally foster market consumption . There were people laughing at us, like to drink wine like drinking water, do not understand culture, do not understand fashion! But you do not guide the consumer, consumers can buy from you so! We all know that wine contains many nutrients beneficial to human health, but they had to publicity, the public is aware of. Ball net ball of red wine experts: there are four aspects of the wine needs to spread to consumers and guidance: First, the wine product knowledge. It is understood that many consumers on what red wine, dry white is simply confused, and some companies claim that the use of what Cabernet Snake Pearl, plum Zhe, Riesling grape varieties like many people is confused. Second, the health of wine knowledge. Third, wine purchase, consumption and storage methods. Fourth, the wine culture of origin. Currently, most brands are also doing publicity, but basically to the dealer to advertise in, to allow more distributors to distribute their products, but they do a lot of consumers do? Very little!
2, has not addressed the situation to build their own brand culture:
Understanding of wine culture guide will be an effective way to attract more consumers, but we have to create their own culture of wine. Wine in a foreign country as the “Water for Life”, has been a natural Beverages The international mainstream, wine culture in the West, consumers pay more attention to wine characteristics and drinking their own style in the process of sight, smell, taste and other personalized inner feelings, while the Chinese are particular about the form of wine culture, moral, ritual, function. A successful wine brand must have their rich cultural heritage, to enter people’s table wine, it should be emphasized that their own cultural characteristics, if solely emphasizing Western wine culture was blindly pursuing the romantic style of wine, it is bound to our farther away from the civilian population of consumers, which would be very difficult to establish our popular consumer groups. Therefore, China’s wine brands not only have to pay attention to blending of Chinese and Western culture combined with the common people should also consider how the cultural life and spiritual needs of the combination. Suntime wine take the lead in the wine industry thrives on the Movement of civilians, it is gratifying to see what this could be enough for Tony Leung and Maggie Cheung is the spokesperson for the brand, this way instead of stretching the brand and the distance between ordinary people, because In the eyes of the old 100, Liang Zhang in pursuit of a romantic, falls far short of our actual needs. Today, many enterprises in the construction of the brand culture of wine, not everything possible to give your brand personality and characteristics, but trying to stick to foreign brands of light, the results did not, and also we are to achieve the popularization of wine consumption target very different!
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Kentucky Wine Making
Most people would never think of Kentucky as being a good source of wine. However, a winemaker named Jean Jacques Dufour in 1798 planted the first commercial vineyard in the small town of Nicholasville Kentucky and in 1860 Kentucky was known as the third largest producers of wine. Of course this all came to a grinding stop when prohibition hit.
Today with special agriculture business grants and other government incentives the winemaking industry in Kentucky has been revitalized. There are new vineyards popping up all over the place and now Kentucky has almost a thousand acres of grape planted ground with 50 registered wineries.
It is central Kentucky that boosts the most used soil for grape growing. Some say that the soil in the bluegrass is likened to that to the soils in France. Kentucky was once covered with sea water and thus it is rich in limestone from the deposits of the fossils of shell fish. Though the soil is good the climate is not.
Kentucky’s climate is considered to be in a moderate zone, the summers are warm and the winters are cool. The weather in Kentucky is highly influenced by the Gulf of Mexico and thus it gets an average of 50 inches of rain per year.
Alas, the weather is a changing! For the past ten years Kentucky has been in a moderate to severe drought and vineyards have to be hand watered to keep the vines from dying.
The weather in Kentucky changes quickly and they have had problems with spring frosts, ice storms and days of cold, all taking a toll on the grape crop. So why do people want to grow grapes in Kentucky? Well because when they do grow and the weather is good then the harvest is of great grapes and better wine.
One of the problems that Kentucky has faced is that the State does not have any guidance on what to grow, how to grow it or anything. People were simply guessing or going by what their gut told them. This was finally addressed in 2005 when the state hired a viticulturist and enologist.
There is a debate on varieties to plant in Kentucky and with the whole industry being quite new, there is lack of good history and data. Some want a certain variety others want a different one. The ones that follow along with the recommendations of the state will get grants and cost help. The ones that go there own way will have to do so on their own.
So what grapes are being grown in Kentucky?
Vidal Blanc
Chambourcin
Norton
Marechal Foch
Cayuga
No matter what grape is grown it is suggested that the vines be on grafted rootstock. Because of the abundance of disease and bugs in Kentucky it is practically unheard of to try and grow organically here. The hot muggy summers give rise to black rot, powdery and downy mildews, phomopsis leaf and cane spot disease. The insects they deal with are Japanese beetles, grape cane gall maker, grape berry moths and grape flea beetles. Then of course there are the animals such as, raccoon, possums and deer.
Grape growing in Kentucky is alive and well and anyone who takes on this task shows real commitment and passion for persevering through tough times and countless challenges. It is because of this character and the land that two can come together and bring to wine drinkers everywhere a great wine. So give Kentucky wine a chance, they just might surprise you!
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